2025 marks a once-in-a-lifetime milestone in automotive excellence: the 100th anniversary of the Rolls-Royce Phantom. For a full century, Phantom has represented the pinnacle of handcrafted luxury, bespoke personalization, and the most refined driving experience on the planet.
Throughout the year, Rolls-Royce Motor Cars is commemorating this remarkable legacy with a global celebration worthy of the Phantom name. Every Phantom built at the marque’s Goodwood headquarters in 2025 will carry a special chassis plaque—an elegant nod to its place in this historic lineage.
For those who appreciate the artistry behind true automotive craftsmanship, this year is packed with rare commissions and cultural spotlights. Some highlights include:
- Phantom Dragon (January): A one-of-one Phantom Extended, blending ancient Chinese legend with modern luxury.
- Phantom Cherry Blossom (April): A breathtaking homage to Japan’s sakura season, capturing fleeting beauty in a timeless form.
- Phantom: A Century of Power & Influence (May): A deep dive into the Phantom’s global cultural impact—spanning heads of state, icons of film and music, and visionary artists.
- Concorso d’Eleganza Villa d’Este (May 24): Expect a display of awe-inspiring Phantoms on the shores of Lake Como.
- Goodwood Festival of Speed (July 10–13) and Goodwood Revival (September 12–14): Rolls-Royce will showcase the Phantom’s past, present, and future at these iconic motorsport gatherings.
Later this year, Rolls-Royce will unveil special stories exploring the Phantom’s relationship with the worlds of music, art, and bespoke design—highlighting how this legendary nameplate has served as a rolling canvas for the most discerning clientele in the world.
At CC Auto Club + Storage, we’ve always admired the Phantom—not just for its status, but for what it represents: the intersection of heritage, elegance, and innovation. Whether you’re into concours-level restorations or custom builds with attitude, the Rolls-Royce Phantom reminds us all that cars can be art, storytelling devices, and historical milestones on wheels.
We’ll be watching this centennial celebration closely—and maybe even catching a glimpse of one of these special editions at an event or in our own lounge someday soon.
